Social Media
These kids and their social media… always on their phones! OK, stop us if you’ve heard or said this before. Social Media platforms like Facebook, Instagram, Twitter, and TikTok are no longer ‘a new thing’ or a trend, and if your organization isn’t active or participating in these online communities, then you’re missing a massive opportunity!
SOCIAL MEDIA MARKETING IS ALWAYS CHANGING
Trends and features are always changing within the social media landscape. Not to mention, these platforms are constantly changing their algorithms to provide the best user experience by presenting them with content that fits their interests. Posting on your account is only the beginning. Knowing the best ways to get in front of your audience, engaging your followers, and using the algorithms in your favor are all a major part of a strong social media strategy.
KNOWING YOUR FOLLOWERS
It’s important to develop a strategy that is centered around reaching your target audience on the platforms they use and when they’re online. For instance, if you’re selling flame-resistant clothing to construction companies across the United States, your social media strategy is going to be wildly different than that of an auto repair shop serving adults mainly 25 – 64-year-olds within a 15-mile radius of its shop.
HOW WE CAN HELP
When you partner with 232 Creative for your social media services, we will develop a thorough social media strategy that identifies which platforms your organization should be using and the content and creative strategies for each of those platforms. We’ll create a content calendar with custom graphics and engaging copy and post them to each of your accounts to interact with your followers, help your brand awareness, and increase revenues. We also analyze your accounts, posts, and followers to find key performance indicators and data on your followers to help grow your accounts, as well as your business.
Did you know
A recent report claims that 71% of small to midsize businesses market themselves on social media. So, simply put… if you’re not taking advantage of social media services to engage your potential customers, three out of four of your competitors are.
