Why You Should Use Email Marketing for Your Business

Why You Should Use Email Marketing for Your Business

What’s the first thing you check when you wake up in the morning? If you’re like 58% of individuals from a recent study, you would say email. Email marketing is only a portion of the marketing mix, but remains crucial in the digital marketing landscape. Email...
What is SEO and Why is SEO Important?

What is SEO and Why is SEO Important?

If you have a website, chances are you have heard the term SEO. SEO stands for Search Engine Optimization. This is the process of optimizing your website to improve visibility and rankings among search engines. The goal of SEO is to gain new organic, unpaid search...
Video Created the Marketing Star

Video Created the Marketing Star

Remember that 1980’s classic, “Video Killed the Radio Star” by The Buggles? Well, video marketing is alive…  in a big way. But in this case, it’s creating Marketing Stars. We’re not just talking about social media influencers. We’re talking about...
7 Reasons For a Website Redesign This Summer

7 Reasons For a Website Redesign This Summer

As a marketing and creative agency in Pittsburgh, we often hear the question, “When’s the best time to redesign my company’s website?” While there are a variety of factors to consider for your specific business and industry, there are a lot of benefits to tackling...